Personal brand insights from an award-winning marketer who spent a decade leading Brand at Google and Founder of Glittersphere, a community helping people build visibility that opens doors. Real stories, honest truths, practical advice for people building something meaningful - including how to use AI to build your personal brand more effectively. If you're ready to stop being the best-kept secret and start being unmissable to the right people, you're in the right place. πJoin 2000 readers getting clarity, twice a week.
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βAll That Glitters.
Personal brand insights from an award-winning marketer who spent a decade leading Brand at Google and Founder of Glittersphere, a community helping people build visibility that opens doors. Real stories, honest truths, practical advice for people building something meaningful - including how to use AI to build your personal brand more effectively. If you're ready to stop being the best-kept secret and start being unmissable to the right people, you're in the right place. πJoin 2000 readers getting clarity, twice a week.
Hello Sparkler, Right. Quick question. Have you ever spent ages crafting the "perfect" post, agonised over every word, made sure it was polished and professional and on-brand... and then watched it disappear into the void while some random person's messy, off-the-cuff thing goes viral? Yeah. Me too. For about thirty years. I've spent a hundred conversations telling other people how to build a personal brand. Be consistent. Be professional. Find your niche. Post on a schedule. And I did all of...
Hello Sparkler, You're doing the work. You're showing up. You're putting things out there. You're building something you believe in. And some days it feels like absolutely nobody is watching. I know that feeling. Intimately. So when I found out that Olivia Dean performed to four people in 2023, and then won a Grammy in 2026, I needed to understand how. Not the luck. Not the breaks. The actual mechanics of how someone goes from an empty room to the most commercially coveted artist in Britain...
Hello Sparkler, Ever waited to feel ready? Waited for someone to finally notice how brilliant you are? Built your entire sense of worth on what other people think of you? Yeah. Me too. So I did something slightly unhinged this week. I asked an AI to tell me the harsh truths that younger Nishma desperately needed to hear. Not the motivational poster version. The actual uncomfortable, slightly stinging, "oh god is that true about me?" version. And wow... it delivered. Some of it made me wince....